How are diplomas awarded upon graduation?

Graduates receive two independent, officially accredited degree diplomas — one issued by Arab Leadership University and one conferred under the academic articulation network with Cairo University.

What is the curriculum credit split?

The degree is completed under a synchronized curriculum: 65% core modules assessed by host faculty and 35% specialist modules moderated by Cairo Univ.

Home/Dual Awards/Cairo Univ/BSC Track

Bachelor of Science (BSc)🎓 2 Official Degree Diplomas Conferred36 Months · 100% Online

BSc Digital Marketing & E-Commerce (Cairo University Dual Award)

بكالوريوس التسويق الرقمي والتجارة الإلكترونية (شهادة مزدوجة مع جامعة القاهرة)

Undergraduate degree in SEO, growth marketing, digital advertising, consumer behavior, and e-commerce platform management.

Joint Awarding Bodies:Arab Leadership University (ALU) · Cairo University (Faculty of Commerce)

View Partner Profile (Cairo Univ) →

How Dual Degrees Work ℹ️

Partner Institution

Cairo University

Giza / Cairo, Egypt

Degree Level:Bachelor of Science (BSc)

Duration:36 Months (3 Years)

Total Credits:120 Credits

Credit Split:65% ALU / 35% Cairo Univ

Diplomas Conferred:2 Independent Diplomas

Study Mode:100% Online · Pay-per-exam

Next Intakes:September 2025, January 2026, May 2026

Key Pathway Distinctions

Dual Bachelor of Science diplomas in Digital Marketing
Practical campaigns using Google Ads, Meta Business Suite, and TikTok analytics
E-commerce store creation, dropshipping, and cross-border fulfillment
Zero upfront tuition barrier

Target Career Opportunities

Graduates of this dual degree track are qualified for leadership and executive roles in multinational corporations, government authorities, and international consulting firms.

💼 Digital Marketing Specialist💼 Performance Marketing Lead💼 E-Commerce Operations Manager💼 SEO & Content Strategist

Dual Diploma Guarantee

Upon completion, you receive two standalone graduation credentials: one from Arab Leadership University and one issued through Cairo University. Both include official transcripts ready for apostille attestation.

Read the Accreditation Charter →

Related Dual Degree Tracks

MBA · 18 MonthsExecutive MBA in Arab Regional Leadership (Dual Award)MSC · 18 MonthsMSc Digital Transformation & AI Governance (Dual Award)BSC · 36 MonthsBSc Computer Science & Cloud Architecture (Dual Award)